Sherman Oaks Camera and Photo Products

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Sherman Oaks Camera



  The virtue of the camera is not the power it    I think you have to have a real point of view  
  has to transform the photographer into an    that's your own. You have to tell it your way.  
  artist, but the impulse it gives him to keep on    And, I think that it's a mistake to shoot for a  
  looking. - Brooks Anderson    specific magazine's point of view because it's  
      never going to be as good. You have to shoot  
  The difficulty with color is to go beyond the    for yourself and photograph [the way] you  
  fact that it's color to have it be not just a    believe it. - Mary Ellen Mark  
  colorful picture but really be a picture about      
  something. It's difficult. So often color gets    Pictures you have taken have an influence on  
  caught up in color, and it becomes merely    those that you are going to make.   
  decorative. Some photographers use [ it ]    That's life! - John Sexton  
  brilliantly to make visual statements combining      
  color and content; otherwise it is empty.       
  - Mary Ellen Mark      

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  There is nothing worse than a sharp image of    Keep it simple. - Alfred Eienstaedt  
  a fuzzy concept. - Ansel Adams      
      A great photograph is one that fully expresses  
  Now to consult the rules of composition before    what one feels, in the deepest sense, about  
  making a picture is a little like consulting the    what is being photographed. - Ansel  
  law of gravitation before going for a walk.    Adams  
  Such rules and laws are deduced from the      
  accomplished fact; they are the products of    A room hung with pictures is a room hung with  
  reflection . . . - Edward Weston    thoughts. - Sir Joshua Reynolds  

 
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